by Claire Sutton | Mar 27, 2024 | Brand, Business, Communication, Marketing
I have recently met a couple of new business contacts – both professionals of long-standing – so I was surprised to notice that both use a Gmail (or similar) email address. I have to confess that that bothers me. I’m not proud to admit that it makes me feel a bit...
by Claire Sutton | Feb 15, 2024 | Communication, Digital Marketing, Learning, Marketing, SEO, Start ups, Training
Digital & Social Media Marketing Course, Friday 4th April 2025 The trouble with being a small business owner or solopreneur is that everything falls to you – and the jobs you’re less confident about often get squeezed out! This is where the idea for this one...
by Claire Sutton | Dec 21, 2023 | Brand, Business, Communication, Marketing
How much thought do you put into choosing presents for your friends and family? I have to say that shopping isn’t one of my favourite activities so I buy gifts as I see them, even if that means people take the mickey because I started my Christmas shopping in...
by Claire Sutton | Nov 28, 2023 | Brand, Business, Communication, Digital Marketing, Marketing, Planning, SEO
I was at a networking event recently and – as is the idea – met some other lovely businesspeople. We got into a conversation about the need for marketing and one person was adamant that they didn’t need to do any. They produced a number of reasons why they...
by Claire Sutton | Dec 21, 2022 | Business, Marketing
Many people think of advertising when we talk about marketing. While that is part of the role, marketing covers so much more than that. It’s also very true that digital and social media channels have seen a revolution in the tools available. Here’s...