by Claire Sutton | Aug 26, 2026 | Communication, Digital Marketing, SEO, Small business
Something has been changing about the way people find local businesses. Many small business owners are aware of it aren’t quite sure what to do about it! For years, the ‘game’ was simple: appear on Google when someone nearby searches for what you do. Get your...
by Claire Sutton | Jun 26, 2026 | Communication, Digital Marketing, Learning, Marketing, SEO, Start ups, Training
Digital & Social Media Marketing Course: next course Saturday 3rd October 2026 The trouble with being a small business owner or solopreneur is that everything falls to you – and the jobs you’re less confident about often get squeezed out. This is where the idea...
by Claire Sutton | Feb 23, 2026 | Business, Communication, Marketing, Planning
Back in 2019, I wrote a blog about business continuity and crisis management. At the time, it felt like a sensible but slightly sobering exercise – something most small businesses should do, but many quietly put off. Fast forward to today and we’ve all learned...
by Claire Sutton | Aug 7, 2025 | Communication, Digital Marketing, Planning, SEO
Ensuring your social media is engaging can be a small but mighty step in both attracting new clients and keeping your existing ones. But it can often be a creative challenge! To keep your social media engaging, I often find it helps to reflect on things like...
by Claire Sutton | Jul 29, 2025 | Business, Communication, Digital Marketing, Marketing, Planning
I often tell my clients that writing a case study is a great way to highlight not just how they work with clients but what they do for them. An opportunity to celebrate a successful working relationship, even. But it’s true that I have never written one...
by Claire Sutton | May 15, 2025 | Business, Communication, Marketing, Training
(or ‘Why your feedback forms might be failing you’) When’s the last time you completed a feedback form? I bet you’ve been invited to ‘review your recent purchase’ if nothing else! Did you bother? That probably comes down to how much you...