by Claire Sutton | Sep 25, 2025 | Brand, Business, Data, Digital Marketing, Marketing, Planning, Start ups
Do you (really) know where your customers come from? (It matters more than you think) For many small businesses, marketing can feel like a juggling act. There’s never enough time, money or energy to do everything so it’s tempting to spread efforts across lots of...
by Claire Sutton | Sep 15, 2025 | Digital Marketing, Marketing, Planning
Can you find just twenty minutes every day to devote to your marketing? Christmas is coming and there’s nothing like a deadline to focus the mind. Whether it’s the Christmas break, a launch date or an impending event, marketers often have to get results at...
by Claire Sutton | Aug 7, 2025 | Communication, Digital Marketing, Planning, SEO
Ensuring your social media is engaging can be a small but mighty step in both attracting new clients and keeping your existing ones. But it can often be a creative challenge! To keep your social media engaging, I often find it helps to reflect on things like...
by Claire Sutton | Jul 29, 2025 | Business, Communication, Digital Marketing, Marketing, Planning
I often tell my clients that writing a case study is a great way to highlight not just how they work with clients but what they do for them. An opportunity to celebrate a successful working relationship, even. But it’s true that I have never written one...
by Claire Sutton | Nov 25, 2024 | Brand, Business, Digital Marketing, Marketing
You probably saw the headlines when a Le Creuset sale at their Andover warehouse caused traffic chaos and four hour queues. (My sister-in-law said, “only in Hampshire!”) Apparently there were some amazing bargains to be had. I wonder how many people in the queue...
by Claire Sutton | May 16, 2024 | Brand, Business, Digital Marketing, Marketing, Planning, SEO, Start ups
A client has recently launched a new venture so we’ve been working through all those marketing essentials that every new project needs: domain name registration, social media accounts, brand identity etc. They are much easier to have established early doors and...