by Claire Sutton | Jul 29, 2025 | Business, Communication, Digital Marketing, Marketing, Planning
I often tell my clients that writing a case study is a great way to highlight not just how they work with clients but what they do for them. An opportunity to celebrate a successful working relationship, even. But it’s true that I have never written one...
by Claire Sutton | May 15, 2025 | Business, Communication, Marketing, Training
(or ‘Why your feedback forms might be failing you’) When’s the last time you completed a feedback form? I bet you’ve been invited to ‘review your recent purchase’ if nothing else! Did you bother? That probably comes down to how much you...
by Claire Sutton | Nov 25, 2024 | Brand, Business, Digital Marketing, Marketing
You probably saw the headlines when a Le Creuset sale at their Andover warehouse caused traffic chaos and four hour queues. (My sister-in-law said, “only in Hampshire!”) Apparently there were some amazing bargains to be had. I wonder how many people in the queue...
by Claire Sutton | Jun 26, 2024 | Learning, Marketing
I have just had the pleasure of hosting a work experience student for three days. We worked remotely – my home office barely fits me and the dog never mind an enthusiastic student! We figured such is probably the experience of many today so why not try it. I...
by Claire Sutton | May 16, 2024 | Brand, Business, Digital Marketing, Marketing, Planning, SEO, Start ups
A client has recently launched a new venture so we’ve been working through all those marketing essentials that every new project needs: domain name registration, social media accounts, brand identity etc. They are much easier to have established early doors and...
by Claire Sutton | Mar 27, 2024 | Brand, Business, Communication, Marketing
I recently met a couple of new business contacts, both professionals of long-standing, so was surprised to notice that both use a Gmail (or similar) email address. I have to confess that that bothers me. I’m not proud to admit that it makes me feel a bit superior,...
