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Marketing checklist

Marketing checklist

by Claire Sutton | May 16, 2024 | Brand, Business, Digital Marketing, Marketing, Planning, SEO, Start ups

A client has recently launched a new venture so we’ve been working through all those marketing essentials that every new project needs: domain name registration, social media accounts, brand identity etc.  They are much easier to have established early doors and...
Make the most of Digital Marketing

Make the most of Digital Marketing

by Claire Sutton | Feb 15, 2024 | Communication, Digital Marketing, Learning, Marketing, SEO, Start ups, Training

Digital & Social Media Marketing Course, Wednesday 9th July 2025 The trouble with being a small business owner or solopreneur is that everything falls to you – and the jobs you’re less confident about often get squeezed out!  This is where the idea for this...
Reasons to be marketing, 1, 2, 3!

Reasons to be marketing, 1, 2, 3!

by Claire Sutton | Nov 28, 2023 | Brand, Business, Communication, Digital Marketing, Marketing, Planning, SEO

I was at a networking event recently and – as is the idea – met some other lovely businesspeople.  We got into a conversation about the need for marketing and one person was adamant that they didn’t need to do any.  They produced a number of reasons why they...
Marketing tasks you can be doing now – for free

Marketing tasks you can be doing now – for free

by Claire Sutton | Apr 28, 2020 | Business, Digital Marketing, Marketing, Planning, SEO

We are being teased by lockdown restrictions starting to lift in other countries and by speculation when they might start to lift here.  If your business has, effectively, been paused for the last six weeks or so, now is the time to start planning for that...
How to improve your Search Engine Ranking

How to improve your Search Engine Ranking

by Claire Sutton | Apr 27, 2020 | Brand, Communication, Digital Marketing, SEO

The ‘holy grail’ of search engine optimisation (SEO) is that someone types in a search term (let’s say “women’s clothing”) and your website pops up at the very top of the results page quite naturally (let’s say Marks & Spencers or Next).  It sounds simple...

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